Frequently Asked Questions

Lustrova Lifestyle is a multi-faceted empowerment brand blending luxury, healing, and intentional living. We create digital products, physical merch, travel experiences, and holistic services that help you crown your worth, heal your heart, and glow from within.

Lustrova was founded by Ni’Asia Crawford, a certified spiritual life coach, Reiki healer, travel specialist, and creative entrepreneur dedicated to helping others design a life filled with wellness, wealth, and wonder.

Lustrova combines the words luster (radiance, brilliance) and nova (a star that bursts into new light).
It symbolizes the glow that comes when you transform pain into power and embrace your royal energy.

No. Lustrova is inclusive of all genders, though many of our offerings center on women’s healing and empowerment.
Our men’s community, The King’s Room, provides dedicated content and services for male healing and growth.